TB

Branding, UI/UX, Social Media

©2020

Logo / brand identity / ui.ux for tres bien agency

Based in Munich, TRES BIEN is a startup creative agency with a strong focus on design. The project started from the ground up, shaping the agency’s visual identity and digital presence. The goal was to develop a brand identity that felt retro, cool, and bold, balancing modern aesthetics with nostalgic influences.

We began by crafting a typographic logo, exploring variations of "TRES BIEN" and the monogram "TB." The design direction incorporated modern typography infused with washed out retro colors and grainy gradients for a distinctive look.

We developed a strategic social media presence, handling everything from content planning to post design, maintaining a cohesive and engaging visual language.

Beyond branding, I led the website design - from wireframing to final UI - collaborating closely with developers to ensure seamless execution.

The final branding successfully captured the agency’s bold and creative essence, blending modern and retro influences to stand out in the competitive creative industry. The cohesive digital presence and social media strategy helped position TRES BIEN as an innovative and design driven agency.

Agency: TRES BIEN GmbH

Creative Director: Guillaume D. Champeau

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